Reliance Retail, the retail arm of Mukesh Ambani-owned Reliance Industries, has emerged as India’s largest retailer under the leadership of Ambani’s daughter Isha Ambani, and is now set its sights on capturing the e-commerce and quick commerce markets with its online fashion and lifestyle platform Ajio.
Ajio recently made a big push to capture market share in the quick commerce space with its grocery platform JioMart, which now offers quick delivery across 4,000 pin codes via more than 2,100 stores in the country.
According to a recent investor presentation by Reliance Retail, JioMart saw a 2.4 times quarter-on-quarter growth in daily gross orders in Q4 of FY25, with a 62 percent increase in average daily orders on a year-on-year basis. The platform now offers under-30-minute delivery, scheduled options, and daily subscriptions, apart from having a dedicated ‘Quick’ tab option for ultra-fast deliveries and a ‘Scheduled’ section for planned purchases.
As per Reliance’s Q4 results, Reliance Retail saw its net profit jump 29 per cent year-on-year to Rs 3,545 crore for the fourth quarter of FY2025. The firm’s revenue surged by 16.3 per cent YoY to Rs 78,622 crore for the January – March quarter.
Meanwhile, Ajio continues to make inroads into the e-commerce space, with the Isha Ambani-led platform adding 1.9 million new customers Q4, and also integrating popular Chinese fast fashion brand Shein in its web, app, and offline stores. At present, Ajio offers same-day and next-day delivery across 26 cities, including in major metros like Bengaluru, Mumbai, Delhi, Hyderabad, and Chennai.
Reliance Retail, India’s largest retailer which recently reintroduced Chinese fast-fashion brand Shein in the country after a five-year ban, is also a partner brand of major international brands such as Versace, Amiri, Armani, and Balenciaga.
Under Isha Ambani’s leadership, Reliance Retail, which has an estimated value of around Rs 8.3 lakh crores, has witnessed exponential growth in a short period of time, opening 3,300 stores across the country in 2023, and brought reputed international brands into the Indian market.